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Don’t block CSS and JS files

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By Michiel Heijmans In 2015, Google Search Console already started to warn webmasters actively not to block CSS and JS files. In 2014, we told you the same thing: don’t block CSS and JS files. We feel the need to…

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2016 was an awesome year. Let’s celebrate!

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By Marieke van de Rakt As the end of the year approaches, we always take some time to look back at all the things we did that year. We had a great 2016! We created new products, made large improvements…

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Yoast’s most read posts of 2016

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By Willemien Hallebeek We’re approaching the end of 2016. It was an excellent year for Yoast: next week we’ll elaborate a bit on that (including a nice surprise for our loyal readers, so stay tuned!). We hope you had a…

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Performance optimization in an HTTP/2 world

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By Joost de Valk A revolution is currently going on in the underpinnings of the web. HTTP, the protocol your browser uses to connect to your site, has a new version: HTTP/2. This is not something that should concern the…

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How to get mobile Rich Cards in Google

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By Edwin Toonen Rich Cards are the newest addition to Google’s enhanced search results. Using structured data in the form of Schema.org, certain types of subjects can get an enhanced presentation in Google. Rich Cards, not to be confused with…

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Know your customer

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By Michiel Heijmans Once in a while, every company needs to take a closer look at the state of its marketing. Are you still sending the right message to your customer? Do you still target the same customers? And, in…

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SEO basics: What is content marketing?

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By Marieke van de Rakt Content marketing consists of all marketing activities that focus on creating and sharing information. It should be part of every SEO strategy, but it’s also crucial for branding. The idea of content marketing is that…

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Ask Yoast: change URLs when relaunching website?

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By Joost de Valk Relaunching a website can be an overwhelming project. You need a new design and perhaps new functionalities. What should you do with your existing content? And what about new content? The more changes you want, the…

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Why you should NOT write clickbait headlines

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By Marieke van de Rakt You’d like your post to rank and your headlines to be clicked on. That’s how you generate traffic from the organic search results. After your headlines have generated those clicks, you’d want your customers to…

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Yoast SEO for Magento 2 and TYPO3

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By Joost de Valk Is your online store or website built with Magento 2 or TYPO3? Always felt a bit envious of WordPress users outranking you, because of the advantages Yoast SEO brings them? Then we’ve got some great news…

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